Sport sports betting market seeks to safeguard itself
16 September 2010
By Bill Wilson
Business reporter, BBC News
Betting on sport is big service.
Sport England estimates the worth of spending on sport-related gaming in England grew from ₤ 1.7 bn in 1985 to ₤ 2.8 bn in 2008.
And that figure is likely to have actually grown even more, with an estimated ₤ 1bn bet on the World Cup alone in the UK this summertime.
Meanwhile, German research firm Sport & Markt estimates the overall worldwide betting market will deserve 263bn euros (₤ 220bn) by 2012, with much of that driven by internet and sports betting gaming.
But when the stability of events are hit the sports betting industry suffers, and revenues are put under risk if consumers can not bet with self-confidence.
And there can have been couple of higher-profile sport betting stories than those affecting cricket and snooker this year.
High-profile
As Sport & Markt's Gareth Moore observes: "Everyone discuss the sports betting market now.
"Not just is it a significant market in world company, it is one that is now on the front pages of papers."
Four Pakistan cricketers have been questioned by police over spot-fixing claims connecting to a test against England at Lord's last month.
Three of these players have actually said they will likewise challenge the corruption charges installed versus the trio by the sport governing body the International Cricket Council.
Meanwhile, three-times snooker world champ John Higgins was cleared of match-fixing accusations, but was banned last week for six months for stopping working to report the prohibited technique to him to throw frames.
There are likewise 2 other continuing examinations - not associated to Mr Higgins - into snooker.
'Honest'
David O'Reilly is legal counsel for Betfair, among the UK's greatest online sporting exchanges.
"If the sport is viewed as sincere, straight and fair that benefits sports betting firms due to the fact that individuals will spend cash wagering with confidence," he states.
"If you take the Pakistan claims, although unrelated to the UK regulated wagering market ... it is not really a positive story for wagering in the UK.
"That is since the understanding is that 'cricket is now something we might have to beware about'."
'Education'
So what can be done to prevent future scandals?
According to specialists at a World sports betting Law Report conference into sports betting, the focus has to be on sportspersons and sportswomen.
As Simon Taylor of the Professional Players' Federation points out: "The only individuals who can fix a match are the competitors or the referee."
His organisation represents males and females in 15 sports betting in the UK, being an umbrella organisation for all gamer organisations, such as the Professional Footballers' Association.
He believes that it is not sufficient to merely have deterrents, sanctions and disciplinary treatments, however that the way to take on possible issues around gamers is likewise through education.
Mr Taylor says rules require to be described plainly to players with clear examples, and by individuals they appreciate.
"Through educating gamers about sports betting wagering you strengthen stability which remains in everybody's interest," he adds.
"If players are more difficult to corrupt then sport will be harder to corrupt."
'Brand damage'
Matt Johnson, head of regulatory legal advice at the Football Association, agrees.
"Prevention is better than treatment, and we likewise make a point of telling gamers 'you are going to be captured'."
"It is essential that sport is straight, and is seen to be straight," he adds.
"If it loses that then individuals don't wish to wager, that is not in gambling companies' interests, and it is not in our interests."
He said that as soon as a great track record was lost, the damage to a sport was "enormous".
FA guidelines suggest players are not enabled to wager on a competitors in which they are involved.
Mr Johnson says players have to be seen not to be cashing in on any inside understanding, which he states might cause "brand damage" to football and its competitions.
So, even a Second Division player knocked out of the FA Cup in the fall can not bank on a Manchester United v Chelsea cup final the following spring.
"We have to get over to players the reputational threat to the video game," he states. "Once confidence has been damaged it is difficult to get it back - mud sticks."
'Overwhelmingly legal'
If this represents the "carrot" technique, then perhaps Nick Tofiluk, director of guideline at the Gambling Commission, represents the "stick".
The Gambling Commission was established under the Gambling Act 2005 to regulate industrial gaming in Great Britain.
An ex-chief constable of West Midlands cops, Mr Tofiluk has responsibility for policing all sports betting in the UK apart from spread wagering, which is the remit of the FSA.
"The frustrating bulk of sports betting happening through UK operators is legal and fair," he states.
"But for some there is the temptation to ... corruptly hinder the result of a sporting event.
"Such cheating has the potential to weaken the integrity of a sport, and it likewise damages the commercial interests of sports betting bodies and sports betting wagering."
The commission has established an in-house Sports Betting Intelligence Unit to receive and share info to sporting authorities, wagering firms and policing authorities.
"Since 2007 we have experienced a substantial insight into world of corrupt sports betting," he says.
"We will notify sports betting of our concerns, to assist avoid or reduce [prohibited] activity"
In May 2010, the commission also presented a confidential telephone hotline for those with info or suspicions.
'Vulnerabilities'
But in a two-and-a-half year period there has actually been simply one criminal prosecution, a 24-year-old man who was cautioned for cheating in relation to greyhound racing.
However, Mr Tofiluk says there are still 8 continuous examinations, which much helpful information has also been passed to sports betting authorities.
He stated that where an examination by a sport governing body was quicker, and more expense effective, then the commission would think about discontinuing a criminal investigation "in favour of letting sports betting governing bodies take the lead".
Meanwhile, he states a lot of those looking to cheat the sports betting wagering market were educated about sports betting and sporting people, and about betting operations and the movement of cash.
"They look for the vulnerabilities of these to assist in their business."
Related internet links
World sports betting Law Report
ICC
Professional Players Federation
Professional Footballers' Association
The FA
Betfair
Sport & Markt
BLP
Gambling Commission